PureBloom™ Under Eye Brightener
PureBloom™ Under Eye Brightener
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How it works?
How it works?
To avoid creasing, prep the eye area & apply the PureBoom™ Under Eye Brightener in thin layers. If desired, follow up with your favorite concealer. After blending, set the area with your favorite powder.
Our Guarantee
Our Guarantee
Your 100% covered. We are extremely confident in PureBloom™ & we offer free returns within 30 days of your order if you don't like it!
Shipping Information
Shipping Information
We have our own factory. Orders are generally sent out within 4-5 business days. If there are special circumstances or holidays, the delivery time will be appropriately extended.





Let customers speak for us
from 150 reviewsI never write reviews. This is hands-down one of the best concealers I’ve ever purchased. It is the Goldilocks of concealers when it comes to the creamy texture and coverage. No need to warm up on hand first as it is so easy to remove from the pot and pat onto undereyes. The price is amazing. I would recommend this to anyone looking for a good concealer. I bought the rose and I’m light to fair. I’m 63 with combination skin.

It’s awhile I’ve given any product a 5 star review because as we all know, there’s rarely anything that’s perfect but let me tell you.. Firstly, I’m an amateur with makeup I only know the basics. I saw this product by chance on Amazon, read the reviews and decided maybe I’ll try it to see if it’ll help with my under eye dark circles I’ve struggled with.. I guessed the color based on reviews advice and it was a WIN! This product is the truth! Easy to apply, smooth application and covers trouble areas without having to use a lot of product. I’ve told all my friends about it! I’ve tried many other expensive products without having the same results as this affordable one.

Wow! Honestly wasn't expecting much from this based on price, but I was way wrong. LoL! This is very creamy, doesn't dry out my skin, and is very natural looking. You don't look like you're wearing makeup, you just look like you slept great. :)

I like the creaminess of this brightener. I put it on after I conceal. I'm not sure that it is any better than the Maybelline Eraser in shade 160.

I have super dark under eye circles, have had them my entire life. Even with consealer you can just see my dark eyes. This stuff is amazing the color really does cancel out my dark circles. I don't use powder much becuase I don't like to put too much on my face so I think this causes my mascara to smudge more then normal but I think a normal girly who's good with makeup could probably get this to work more in their favor. I still really love it

This is ok, but not wonderful for me, 75 yrs, and wear makeup everyday. I always stay up on the latest and greatest in skin care and make up

I love this product, it works well for me. It lasts all day with minimal creasing. I always warm it up with my finger and apply that way, rather than with a brush.However, I don't have very dark under eyes, and am not sure it would work well if you do. It has a pretty light coverage. In my picture, the left is without and the right is with it applied. Please ignore my awful eyebrows 🌚

The older I get the darker the circles around my eyes get. The older I get the more concealer settles into my fine lines. So I decided to try this (in the pink shade) and while it's not a miracle worker it definetly helps minimize the dark circles. I put it in w/my finger on the eyelid and under and gently rub it so it blends in. I also do use a primer (green tint to minimize redness) 1st and yes on my eyelids, this helps keep this concealer on all day. Its silky, no drying affect at all, has no odor and seems like it will last a good amount of time seeing you litterally don't use much product. I can recommend this but remember it is not going to totally hide really dark circles but it will minimize them. I bought my sister the other colors (peach is it called) due to she has more olive skin tone, she has not received it yet but once she tries it I'll update this w/her opinion (her circles are really dark so it will ve interesting to hear if it works!)

The title of my review covers my main thoughts on this product. But I'm a firm believer that cosmetics and other skin products do not belong in the "one-size-fits-all" category. Everyone has different skin types, issues, and lifestyles. So the more info someone can get about how a product worked for a certain kind of person and how that person used it, the better they can decide if it's worth trying for themselves.Read on if you want more info. I'll put headers so you can skip to what you think is important.*If you don't feel like reading, just know: I'd mainly recommend this product as a subtle under eye brightener for someone with normal to dry or wrinkled/creased skin. It's not the best product out there, but it does a great for the current price. I think it's good value. It can work for someone who prefers a low maintenance skin routine or a person who really likes to experiment with cosmetics to achieve a specific look.)WHICH COLOR I BOUGHT AND WHY: I purchased the pink-toned undereye brightener since I have really fair (mostly neutral toned) skin. The skin under my eyes can look very dull and dry sometimes, but it doesn't really turn a very noticeable dark tone. Occasionally, it may take on a very faint bluish-purple hue.WHAT DROVE ME TO TRY THIS SPECIFIC PRODUCT? I actually bought this along with another product that promised to create a similar look, but which seemed like a formula that better fit my lifestyle. (It came in small tube with an applicator and was waterproof.I tend to look for cosmetics that offer convenience, can fit safely in my pocket without breaking, have maximum staying power, and that are non-comedogenic.) However, I also decided to try this under eye brightener because I read that it was non-drying and kind of moisturizing. I recently dried the heck out of the skin under my eyes, and I figured I needed something that could help with damage control until I could handle the other product. (Waterproof and no-budge cosmetics tend to be drying.) I also liked how reviewers were consistently saying this product was very sheer, subtle, and not glittery or too sparkly. I was on the hunt for something "brightening" as in illuminescent, glowing, or even slightly pearlescent. I definitely did not want anything glittery, sparkly, metallic, etc.WHAT IS MY SKIN TYPE & ANY ISSUES I'M HAVING RIGHT NOW THAT MAKES THIS PRODUCT IDEAL FOR ME? I have combination type skin right now... oily in the T-zone, but more normal to dry around my cheeks and especially under my eyes. I have to use an oil-controlling, mattifying product daily. Otherwise, parts of my face will look outrageously shiny/greasy. But I kind of got lazy with my skin care and makeup routine as the weather got colder and dryer. I started overusing the shine control products and applying it recklessly. I was applying a super drying mattifying serum/primer all over my face... even blending it under my eyes, knowing I absolutely did not need any oil-absorbing or otherwise drying products in that specific area.Next thing I knew, my undereye skin was dull and somewhat patchy looking. My normal undereye concealer just wasn't cutting it anymore. In fact, since my skin became so dried out, the various concealers I would normally use all looked streaky, creased, and/or dry within minutes to hours. They made me look sloppy, tired, or older. I did try using a heavier moisturizer around my eyes, and it was helping to get my skin back to normal... just not as quickly as I wanted. And for some reason, it was causing some of my concealers to lose a lot of coverage power or to eventually settle on my face in a very streaky or creased way.Then this little miracle finally arrived!WHAT WAS MY FIRST IMPRESSION OF THIS PRODUCT? I was honestly skeptical when I first saw it and touched it. It has a very pink tone when it's just sitting in the container. There didn't appear to be anything "brightening" about it. It looked like a thick, strongly pigmented salmon pink paste. And then I touched it with my finger. I would say it has a texture that's in between a gel-like cream and a balm. Very slippery. I was worried I just wasted my money on a weird pink-colored balm that was going to melt down my face within an hour or so.I was wrong. With this product, less is more. (That also means there is a lot of product in the tiny pot. So for the price, it's an excellent value.) The product applied smoothly under my eyes. I didn't like how it looked at first, but I realized I had just applied too much... and I applied it over other makeup that had already dried out on my skin. When I tried again with less product and a clean face, I was very happy with the results.The product is VERY SHEER. Don't expect it to cover any blemishes or really dark spots. I wouldn't really call it shimmery either. It basically reflects light in a way that makes your dull or slightly darkened skin less noticeable. It has a subtle and natural looking...

I like this product. I have dark circles under my eyes, and this product does help to reduce the darkness. I use it mainly in the corners of my eyes, which helps to brighten this area. It is very creamy and is easy to blend in. It does have a little bit of a sheen to it.

This review is for the “Catrice Under Eye Brightener”. I have loved the Catrice brand for almost a decade. Their products are all amazing at ridiculously low prices. Not “cheap or cheaply made”, but Catrice has dedicated to making quality products and not price gouging their customers. Finally a company that focuses on quality control and customer satisfaction. I am extremely fair so I got the shade 010- light rose, which is a perfect shade for me. I use my clean finger in the pit, warm it up between my two pointer fingers and it keeps it nice and smooth without being too thick. I apply a little on the inside and outer edge of my eyes and blend in gently with my pinky fingers. It’s best to use your pinky fingers because too much pressure in that sensitive area can be damaging to your face. Just a tiny bit hides all of my imperfections and does not crease on me. I don’t even need to set it, but I do use a setting spray all over my face out of habit. Catrice has my heart because the brand is Cruelty-Free and Paraben-Free and they use quality products like Hyaluronic Acid & Shea Butter.

*not a sponsored product review* - also, don’t judge my awkward selfie. 😆First I have a question: how can I get a bottle large enough to slather my entire body? I’m (self-induced) permanently exhausted but don’t look like it!Seriously though, this little pot is my first move in the mornings alongside my coffee. I even carry one in my purse. Most days I only use this, and a swipe or two of mascara and call it good. These under eye bags are not designer and this product erases them.I also dab onto any blemish areas. Side note: it is NOT a primer and will not fill your pores, so avoid those areas if possible.It blends out so smoothly, and while the pot is small, it takes such a tiny amount that I’m betting it will need replacing before running out. There is no smell to it, no stickiness after just half a minute (less if you use a sponge to blend out). Am nearly 40 and most of the time the “hot” products do not work out so well on more “age-refined” (lol) skin. This one does!For you tired ladies, give it whirl!

*not a sponsored product review* - also, don’t judge my awkward selfie. 😆First I have a question: how can I get a bottle large enough to slather my entire body? I’m (self-induced) permanently exhausted but don’t look like it!Seriously though, this little pot is my first move in the mornings alongside my coffee. I even carry one in my purse. Most days I only use this, and a swipe or two of mascara and call it good. These under eye bags are not designer and this product erases them.I also dab onto any blemish areas. Side note: it is NOT a primer and will not fill your pores, so avoid those areas if possible.It blends out so smoothly, and while the pot is small, it takes such a tiny amount that I’m betting it will need replacing before running out. There is no smell to it, no stickiness after just half a minute (less if you use a sponge to blend out). Am nearly 40 and most of the time the “hot” products do not work out so well on more “age-refined” (lol) skin. This one does!For you tired ladies, give it whirl!

Like other reviewers, I have seen this product receive so many glowing reviews I decided to give it a try.I was surprised and impressed by how well it worked.

I was skeptical, but it looks great. Especially if you have a reddish tone to your face. I just wear this with a light foundation and it stays all day. A little goes a long way and if you put too much it will look a little cakey.


BYE-BYE DARK CIRCLES!
Say goodbye to heavy eye baggage with the Under Eye Brightener from PureBloom. It ensures an instantly alert effect with its light pink, nourishing texture that is specially developed for the under-eye area.
Why People Love PureBloom™
Based on 5,000+ ★★★★★ Reviews...
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24/7 CUSTOMER SUPPORT
We offer instant customer support when you need help!
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30-DAY MONEY BACK GUARANTEE
Your 100% covered. We are extremely confident in (Product™) & we offer free returns within 30 days of your order if you don't like it!
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45,000+ CUSTOMERS!
We proudly have 45,000+ happy customers since our launch in 2019!

NATURAL AND RADIANT INSTANT AWAKE
The Under Eye Brightener has a medium coverage and can be easily applied with your fingers, a make-up sponge or brush, and gently blended to help you achieve a natural & fresh look.

CARING AND COLOR ADAPTING
The formula is enriched with hyaluronic acid and shea butter, which nourish the skin and give it a radiant glow. The pink color visibly balances out the bluish tones of under-eye shadows and dark circles.
30-Day Satisfaction
If you're not 100% satisfied within the first 30 days, just send it back to us and we'll give you a full refund.
No need to worry about the return shipping - we've got you covered!
What Our Customers Say...
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- Verified Buyer -
"This is the best product ever! I recommended this to all my friends & they went ahead & bought one too! 10/10"
★★★★★
- Jackie T.
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I never write reviews. This is hands-down one of the best concealers I’ve ever purchased. It is the Goldilocks of concealers when it comes to the creamy texture and coverage. No need to warm up on hand first as it is so easy to remove from the pot and pat onto undereyes. The price is amazing. I would recommend this to anyone looking for a good concealer. I bought the rose and I’m light to fair. I’m 63 with combination skin.
It’s awhile I’ve given any product a 5 star review because as we all know, there’s rarely anything that’s perfect but let me tell you.. Firstly, I’m an amateur with makeup I only know the basics. I saw this product by chance on Amazon, read the reviews and decided maybe I’ll try it to see if it’ll help with my under eye dark circles I’ve struggled with.. I guessed the color based on reviews advice and it was a WIN! This product is the truth! Easy to apply, smooth application and covers trouble areas without having to use a lot of product. I’ve told all my friends about it! I’ve tried many other expensive products without having the same results as this affordable one.
Wow! Honestly wasn't expecting much from this based on price, but I was way wrong. LoL! This is very creamy, doesn't dry out my skin, and is very natural looking. You don't look like you're wearing makeup, you just look like you slept great. :)
I like the creaminess of this brightener. I put it on after I conceal. I'm not sure that it is any better than the Maybelline Eraser in shade 160.
I have super dark under eye circles, have had them my entire life. Even with consealer you can just see my dark eyes. This stuff is amazing the color really does cancel out my dark circles. I don't use powder much becuase I don't like to put too much on my face so I think this causes my mascara to smudge more then normal but I think a normal girly who's good with makeup could probably get this to work more in their favor. I still really love it